Hairballs are a common problem among indoor cats that can be uncomfortable for your kitty and a mess for you and your family to clean up! Hairballs begin forming in your cat’s stomach long before you find it on the carpet.

When your feline friend grooms herself, hair collects in the stomach. From there it will either move through the digestive tract, or accumulate and eventually be regurgitated. Fiber and/or fat sources help to move the hair along, thus preventing the formation of hairballs. Unlike an outdoor cat, indoor cats normally do not have access to a naturally occurring fiber source like grass. This is part of the reason why larger regurgitated hairballs are more common and problematic for indoor cats.

Diamond Pet Foods has just created their first Indoor Cat Formula as part of the new Diamond Naturals product line. This formula contains natural and safe sources of fiber to support healthy digestion and fats such as Omega 3 fatty acids to support healthy skin and coat, reducing hair swallowed during grooming.

This food is appropriate for any cat, but is formulated to support and maintain the special needs of your indoor friend.